Content Writer.

• Location: 2 days per week onsite min
• Duration: 3 months
• Day rate: £305 per day Inside IR35 (PAYE Rates also available)
• IR35: Inside
• Clearance: BPSS

Role description:
This role will play a key part in delivering the companies marketing transformation by creating high-quality, technically credible content that supports the launch of our four strategic marketing campaigns and the rollout of our new brand messaging and tone of voice.

Working closely with Product Marketing, Campaign Marketing, technical Subject Matter Experts (SMEs), business stakeholders and external agencies, you'll translate complex engineering and technology into compelling customer-focused content that builds awareness, generates demand and strengthens the company's position as a leading technology integrator.

Beyond content creation, you'll help establish scalable content foundations, refresh existing marketing assets and leave behind a structured content library that supports future campaigns and business growth.

Responsibilities:

Content Development:

• Research, write, edit and proofread high-quality content across multiple formats, including white papers, technical guides, blogs, case studies, executive briefs, datasheets, website content and campaign assets.
• Translate complex engineering and technical concepts into clear, engaging, customer-focused content.
• Interview subject matter experts and stakeholders to gather technical insight and develop credible, authoritative content.
• Ensure all content aligns with the company's brand guidelines, messaging framework and campaign objectives.

Strategic Campaign Content

• Develop the cornerstone messaging and supporting content for company's four strategic marketing campaigns.
• Produce integrated campaign content that supports digital marketing, PR, social media, website, events, sales enablement and lead generation.
• Create high-value gated assets, including white papers, research reports, technical explainers and thought leadership.
• Repurpose long-form content into shorter formats for multiple channels to maximise reach and campaign effectiveness.

Brand & Tone of Voice

• Support the rollout of company's new messaging framework and tone of voice across all customer-facing content.
• Audit, refresh and rewrite existing marketing collateral, including white papers, datasheets, brochures, presentations and digital assets to align with the new brand.
• Work closely with Product Marketing and Brand teams to ensure messaging is consistent, customer-focused and reflects company's positioning as a technology integrator.

SEO & Content Optimisation

• Develop SEO content from briefs provided by the SEO agency to support organic search performance.
• Conduct keyword and topic research to identify content opportunities.
• Ensure content follows SEO best practice and is optimised for discoverability and engagement.

Stakeholder & Agency Management

• Work closely with Product Marketing, Campaign Marketing, technical SMEs and senior stakeholders to develop technically accurate and commercially effective content.
• Partner with external PR and content agencies, reviewing and refining content to ensure quality, consistency and technical credibility.
• Coordinate reviews and approvals, ensuring projects are delivered on time and to a high standard.

Content Governance & Planning

• Support the management of the marketing content calendar.
• Build and maintain an organised, accessible library of approved content assets.
• Identify opportunities to refresh, optimise and repurpose existing content.
• Monitor content performance and recommend improvements based on audience insight and campaign results.
• Explore AI-assisted content creation tools to improve efficiency while maintaining quality and technical accuracy

Skills & Experience

Essential Experience

• Proven experience in content writing, content marketing, journalism, PR or technical writing.
• Experience producing long-form thought leadership, white papers and technical content.
• Experience working with subject matter experts, agencies and senior stakeholders.
• Experience within technology, engineering, defence, cybersecurity, aerospace, government or similarly complex B2B sectors is highly desirable.

Essential Skills

• Exceptional writing, editing and proofreading skills.
• Strong interviewing, research and storytelling capability.
• Ability to translate complex technical information into engaging customer-focused content.
• Experience creating SEO content and working with content briefs.
• Understanding of content marketing, lead generation and digital marketing channels.
• Familiarity with CMS platforms and content management best practice.
• Excellent stakeholder management and organisational skills.

Personal Attributes

You'll:

• Be curious, proactive and highly organised.
• Thrive when working with technical experts and complex subject matter.
• Balance creativity with commercial objectives.
• Manage multiple projects and deadlines with confidence.
• Produce consistently high-quality work with exceptional attention to detail.
• Take ownership and continually seek opportunities to improve content quality and effectiveness.

Key Deliverables During the Contract

• Develop the cornerstone content and messaging for company's four strategic marketing campaigns.
• Support the rollout of company's new brand messaging and tone of voice by refreshing key customer-facing assets, including white papers, datasheets, brochures, presentations and website content.
• Produce high-value thought leadership, technical explainers, white papers and gated content to support awareness, demand generation and sales enablement.
• Create SEO-informed content briefs and requirements for internal teams and agency partners.
• Establish a scalable content pipeline that supports ongoing campaign activation, PR, digital marketing and lead generation.
• Audit, modernise and organise company's existing content library, ensuring assets are technically accurate, commercially relevant and readily accessible for future use.